{"product_id":"la-riche-directions-apricot-89-ml","title":"La Richè Directions Apricot 89 ml ","description":"\u003cdiv id=\"tab-product-description\" role=\"tabpanel\"\u003e\u003cdiv itemprop=\"description\"\u003e\n\n\u003ch1 itemprop=\"name\"\u003e La Richè Directions Apricot 89 ml\u003c\/h1\u003e\n\n\u003cdiv\u003e \u003cstrong\u003ecolor cream for tinting hair\u003c\/strong\u003e\n\u003c\/div\u003e\n\n\u003cdiv\u003e\n\n\u003cp\u003e High-quality, direct-acting tinting cream for individual and magnificent hair colors. No oxidant necessary. Tinting your hair with Directions allows you to individually change your hair color, which results from a mixture of the original tone and the Directions shade.\u003c\/p\u003e\n\n\u003cul\u003e\t \u003cli\u003eAlmost the entire range of Directions shades is available for brunette hair, with the exception of the light shades SILVER, LAGOON, YELLOW TONES, SPRING GREEN and WHITE TONER, which are reserved for blonde hair. Skin protection measures are not necessary for these shades.\u003c\/li\u003e\n\u003cli\u003e Directions hair tint is recommended for brittle, structurally damaged or dull hair. The tint adheres well and evens out structural damage to the hair. The result is either a fashionable or natural shade with a shine and feel comparable to healthy hair. The hair is protected from further damage and drying out until it is necessary to re-tint it.\u003c\/li\u003e\n\u003cli\u003e Bleached or grey strands are covered up, creating a colour-accentuated hairstyle.\u003c\/li\u003e\t \u003cli\u003eBleached but still yellowish hair becomes white blonde using WHITE TONER. The exposure time is approx. 5-20 minutes. This can be determined on a strand during the application. Exceeding the time significantly causes a blue shimmer.\u003c\/li\u003e\n\u003cli\u003e For dark to black hair, PLUM, ROSE RED and other red tones can be used, and for brittle hair, APPLE, ALPINE GREEN, ATLANTIC, MIDNIGHT and NEON BLUE can also be used.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003c\/div\u003e\n\n\u003cdiv\u003e\u003cdiv\u003e\n\n\u003ch3\u003e Application:\u003c\/h3\u003e\n\n\u003cul\u003e\n\u003cli\u003e To avoid coloring parts of the hair, apply cream to the face and the vulnerable skin area at the hairline.\u003c\/li\u003e\n\u003cli\u003e Now apply the Directions hair color in small portions using a brush sparingly to the washed, towel-dried hair and comb from the roots to the tips.\u003c\/li\u003e\n\u003cli\u003e The viscous consistency of the tint prevents dripping.\u003c\/li\u003e\n\u003cli\u003e The exposure time of 15 minutes can be exceeded as desired.\u003c\/li\u003e\n\u003cli\u003e Then comb your hair thoroughly and rinse under running water.\u003c\/li\u003e\n\u003cli\u003e Immediately wash any plastic or other object that Directions accidentally comes into contact with.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n \u003ch3\u003eConsumption:\u003c\/h3\u003e\n\n\u003cul\u003e\n\u003cli\u003e For a full tint of shoulder-length hair, approximately 20-35 ml of Directions hair dye is used.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003ch3\u003e Adhesive properties:\u003c\/h3\u003e\n\n\u003cul\u003e\n\u003cli\u003e Dark and red Directions shades last up to 8 washes, with the pigments gradually washing out. The adhesive strength increases with regular use.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003ch3\u003e Tips for improving adhesion\u003c\/h3\u003e\n\n\u003cul\u003e\n\u003cli\u003e Mix 5 liters of water with a dash of lemon juice. Rinse your hair thoroughly beforehand or use a herbal conditioner (acid rinse). Then dry and tone.\u003c\/li\u003e\n\u003cli\u003e Lightening first. Bleaching wash or bleaching followed by an acid rinse.\u003c\/li\u003e\n\u003cli\u003e During the exposure time: warm air supply up to 45 C. Cover hair tightly with aluminum foil, cool covered for 15 minutes; infrared light; aluminum foil + crimper for highlights. Re-tinting or color change can be done in a matter of minutes. No roots will appear.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003ch3\u003e Risks:\u003c\/h3\u003e\n\n\u003cul\u003e\t \u003cli\u003eDirections hair color contains neither ammonia nor oxidizing agents and is food safe. Even those who are not tolerant to hair cosmetic products can consider using Directions. To be on the safe side, do an allergy test in the crook of your arm. \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003cdiv class=\"bluefoot-column bluefoot-entity bluefoot-column-8\"\u003e\u003cdiv class=\"bluefoot-textarea bluefoot-entity\"\u003e\n\n\u003ch3\u003e Our tip:\u003c\/h3\u003e\n\n\u003cul\u003e\n\u003cli\u003e To protect your hands, we recommend using suitable disposable gloves.\u003c\/li\u003e\n\u003cli\u003e If you are allergic to latex, use nitrile gloves. \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\n\u003c\/div\u003e\u003c\/div\u003e\n\n\n\u003c\/div\u003e\u003c\/div\u003e\n\n\n\u003c\/div\u003e\u003c\/div\u003e","brand":"La Richè Directions","offers":[{"title":"Default","offer_id":53410341519708,"sku":"L3-01-032","price":6.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0871\/1657\/9164\/files\/Directions-Apricot-88ml.jpg?v=1753141219","url":"https:\/\/hiirshoppro.com\/en\/products\/la-riche-directions-apricot-89-ml","provider":"HairshopPro","version":"1.0","type":"link"}